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Insurance Sales

>> Thursday, September 3, 2009

The public in general simply does not trust salespeople. Regardless if it is for the sale of health supplements, electronic gadgets, cars, property or insurance, salespeople never seem to come off as hardworking, concerned, accountable professionals.

Furthermore, this negative stereotype is reinforced through unpleasant experiences. Some times sales are lost, not because of anything that the salesperson has done, but because of what the people who have come before have done.

This is often the case for insurance sales, where there are many agents out there who look for a quick buck. They immediately push high commission products and ignore the prospect's needs. They rush to close so as to move on to their next customer, without building a relationship after.

This has resulted in others, who are professional and trustworthy, are not even given the opportunity to distinguish themselves. They want to build lasting relationships, deliver results and stand behind what is delivered, but were never given the chance.

Hence, it is important not to master the art of avoiding and ignoring all, but to have the skill of differentiating the good ones from the bad.

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